Category: old advertisement

This aero kit and Saucer wheels on the Honda City was developed in the early 1980s by a tuning shop called Motor Sports Meiju in the Kyoto prefecture in Japan. 40 years onwards, it looks strange and heavily dated. It looks crude and this is not how Aero evolved over the past 40 years. So what is it and who is this Keiji dude sitting with a wheel in his lap?

Motor Sports Meiju history

I guess I first have to explain what Motor Sports Meiju is. It all begins with the late racing driver Keiji Matsumoto (松本恵二). Matsumoto started his career in 1968 when he bought a used Toyota Corolla and, unbeknownst to his parents, he stripped off all unnecessary accessories and started practising on Suzuka Circuit and the Higashiyama route near his hometown of Kyoto. He debuted in 1969 in the T-1 class and worked his way up via FJ1300 to F2000, a precursor to the F2 class in 1976. In 1979 he managed to win the, by now renamed, F2 class. Shortly after this, he started his own tuning shop called Motor Sports Meiju. Matsumoto is a very well-known Japanese racing driver and featured in many Cabin Spirit ads.