Remembering Japanese cars from the past

Category: Commerical time (Page 7 of 15)

Commercial time: the Hoshino twins drive Silvias!

Back in 1982 Kazuyoshi Hoshino was the star of the Grand Championships around Japan: he both competed within the long distance Group C races and also in the more popular Group 5 (aka Super Silhouette) races where he drove his Hoshino Impul Silvia:
Hoshino Impul Silvia advertisement
Two races on the same day: isn’t that a bit too much for a man?

Now this advertisement from 1982 shows you how he pulled off that trick: Continue reading

Commercial Time: 1974 Luce AP

In the last month of 1974 Mazda revealed a new revolutionary Luce: the Luce AP! AP stands for Anti Pollution and in 1974 it was really necessary to do something against the bad breath of the rotary engine.

A few months later Mazda revealed the second generation Cosmo with the same acronyms AP. Cleaner cars for the future: that was all that mattered for marketing in the 1970s.

Link to video: Luce AP ad

Commerical time: Italian lion in Germany

Obviously Subaru named the Leone after the Leo constellation in the Zodiac and it was their best selling car for 23 years (when it got replaced by the Impreza). The name Leone came from the Italian word for Lion but strangely enough the commercial on TV showed this Italian named car in a German environment:

Maybe the Lion likes German roads better?

« Older posts Newer posts »

© 2024 Banpei.net

Theme by Anders NorenUp ↑